Tennessee Tech officials launched a new website over spring break in order to market the university better to prospective students and parents.
“The new website was very nice to look upon at first glance.” Caleb Clark, a senior at Zion Christian Academy in Columbia, Tennessee, said. “It’s intuitive, easy to navigate and helpful. I prefer it to the old version.”
The new website provides quick access to faculty and student resources, a new and updated calendar, a redesigned admissions page, and added landed pages for main menu items, according to an email sent to faculty and students on March 7.
The menu at the top of www.tntech.edu has seven new buttons for students and parents who want to learn about Tech.
When freshman Nick Shearn looked at the new website, he found it “dumb” that the acres of campus were posted on the website, but liked the statistic that 47 percent of Tech students graduate debt free.
“The express button located in the top right hand of the page is very convenient for finding everything a student would need while enrolled at Tech,” Shearn said.
Amber Asberry, assistant director of Tech’s communications and marketing office, said Tech President Phil Oldham suggested two specific buttons prominently featured on tntech.edu.
“One new feature that we have on the homepage that the president was very adamant about having, because it’s very close to his vision for the university, is this search database where students can go in and either choose a major or choose a career,” Asberry said.
This search database allows a student to type in a career he or she is interested in and the website generates a pathway to show the student what major best suits them. This tool also links to Tech’s Center for Career Development, where student ambassadors help with resumes, workshops and training to prepare students for their careers.
One updated feature, “Spotlight,” highlights Tech’s faculty, alumni, student life and careers.
“We just want to highlight the best of the best,” Asberry said. “The people that we have who are bright and awesome. Why not share that with the world?”